Featuring Ecotextures® - Flooring — Natural — FLCPI004 and  ASI Porcelain Collection — Tyche — FLGIO013

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"Our objective for the Lucy project was to create a more dynamic and energetic store environment with a clean, precise aesthetic to reflect the company's focus on performance activewear. We also wanted a design palette with softness and warmth.
 
By pairing two very different ASI Flooring materials, Ecotextures® - Flooring & Porcelain Collection, we created a sense of movement and helped define different merchandising zones in the space.

The team at Lucy, including Dawn Eikenberry, Director of Store Development, and Letitia Barajas, Visual Merchandising Manager, relied heavily on the expert team at ASI to achieve not only our design goals but our operational goals as well. We found products within our budget that we knew would last in our heavily trafficked stores. We are very pleased with the results."


David Corbin 
Director of Visual Merchandising and Store Design
7 For All Mankind